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Whats the reason for Google having SEO tutorials for users?

Why does Google give SEO advice? Is there a strategy behind giving webmasters SEO advice? Why Google teaches people to learn about SEO?

codenovae's picture

That's part of the strategy

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In theory, it would be more profitable for Google if more sites ranked poorly so that they would buy adverts. This, however, is a poor long-term strategy. By making the web experience better, Google attracts more users and the likelihood that these people will click on the adverts increases. Google also offers a lot of SEO advice that webmasters can use to improve their sites.