Does Google Analytics have a negative effect on SEO?

I would like to know if the use of Google Analytics may have a negative effect on SEO of a website. Is it for example slowing down the page speed and thus be negative for the ranking?

Codemaster's picture

No, Google Analytics will not affect the SEO process of my website

By using Google Analytics, your site will not be affected negatively in any way. Your site could have a smaller page speed by using Google Analytics. In fact, Google has recently introduced JavaScript code that ensures that your users won’t be affected by lower page speeds.



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